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Saipa Roham 3.jpg
Saipa Roham 2.jpg
Saipa Roham 1.jpg

CAR LINE & SERIES UPGRADE

ANALYSIS & STRATEGY

This project was created for the leading Iranian automotive manufacturer Saipa. In close collaboration incorporated both design aspects, the interior and exterior parts of the vehicle. Furthermore, we streamlined the production efficiency, increased forecast accuracy and ultimately successfully launched the new car model named Roham into series production in the local market./ Saipa Group

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